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The Next Big Thing in Design Is …

In a recent post, IDEO CEO Tim Brown discussed his new book, Change By Design and the beginning of the era of "design thinking," a collaborative and human-centered approach and pedagogy that can be taught, trained, and repeated. 

Much in the spirit of the Wharton Design Club, he champions the multi-disciplinary approach, in harnessing the power of teams to tackle diverse challenges. 

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